Friday, January 20, 2017

OUGD503 - Responsive - YCN: UK Greetings - Production - Gift Wrap


Gift wrap for the greetings collection features a repeat pattern of the classic Biscuits in their true-to-life biscuit neutrals and bright tones of pink, yellow and red. 

The wrap brings together all the biscuit designs to one point of delivery, and also replicates the original designs featured on the classic biscuits.

Printed on synthetic material Tyvek, the gift wrap can be recycled and is therefore environmentally friendly. With interests in sustainability and the environment at their peak, this is an important attribute for the wrap to have in ensuring the collection shows consideration to the future of the planet and the UK design industry's contribution to the cause.

 The wrap is also water-proof, tear-proof and scratch resistant.


A foiled version of the gift wrap provides an alternative, more luxury dressing option. 

As with the Greeting Cards,this wrap is created using an experimental multi-layer foiling process, using tonal variation to distinguish visual information. Layers of foil range from 2-3 and use gold, rose-gold, light pink and red.






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