Print Interview: Idea Generation

Idea 01

Inspired by People of Print’s ‘Posterzine,’ and Foilco’s 30x30 publication, idea 01 proposes 

a series of 3 small zines, one for each interview (G . F Smith, Pressision, and Foilco) which fold 

out to reveal a poster featuring one stand-out quote about print from the interview content. This would enable a range of outcomes which could be bundled as a set and presented in multiple formats (zine or poster).

Posterzine, Issue 02

Idea 02

Idea 02 proposes a perfect-bound publication in which the interviews are collated and presented together, providing a clearer picture/overview of the shared opinions, thoughts and viewpoints from the interviewees regarding the print industry. This method of binding would allow for a range of G . F Smith papers to be used, with different Foilco foils, also showing Pressision’s skill and the potentials of creative print. 

Perfect Binding

Idea 03

Idea 03 proposes a series of 3 small booklets, each focusing on the specialisms of the interviewees, e.g. the G . F Smith booklet utilizing a range of papers, the Foilco booklet utilizing a range of foils, and the Pressision booklet utilizing creative print technology (fluorescent/white ink) etc. This idea would bear more subject/sector specific outcomes from within the wider contexts of print.

Mark & Fold x Margo Selby hand-made booklets.

Selection

Upon taking these ideas to critique, idea 02 presented itself as that with the most potential to represent the print industry as a whole, celebrate the print industry as a community, and present the most clear view of shared professional viewpoints/opinions/thoughts etc. 

While a more standardised format, this publication would allow for the specialisms of each contributing party to be used together to produce a more creative piece of print and utilise a greater range of materials (stocks/foil etc.).

Feedback I received detailed that while in some ways the formatting of idea 01 may be seen as more creative, separating the interviews felt disruptive to the presentation of the interview content, which would be more interesting to read when responses could be viewed alongside one another, which would additionally make highlighting any common themes/perspectives easier. 

The same applies to idea 03, which further divides the contributing interviewees’ content and specialisms.